Posts Tagged “economic competition”

Higher Education and the Battle for Amazon’s Next Global Headquarters

Multiple media reports appeared last week about the efforts by American cities, backed by their state governments, to lure the merchandizing giant Amazon’s second global headquarters to their regions. The company will entertain proposals until October 19.

Amazon set general parameters and has a history in Seattle that forecasts what mix of opportunities it might seek in this $5 billion expansion that may produce as many as 50,000 new jobs. The stakes are high for the North American cities — including Denver, Minneapolis/St. Paul, Dallas, Toronto, Pittsburgh, Austin, Atlanta, Washington, and Boston — that will likely make serious bids for Amazon.

Boston wins on points for the following reasons:

  • Boston recently attracted the global headquarters of General Electric into a strong, entrepreneurial, global-based economy.
  • Boston has a well-connected international airport.
  • Its winter weather is no worse than what hot and oppressive summers offer in Dallas,
    Atlanta, Austin, and Washington.
  • The Greater Boston economy is healthy and diversified.
  • Boston operates one of the country’s largest public transit systems, now being upgraded after years of neglect.
  • It can offer or piece together large tracts of land to create a new Amazon campus near its thriving downtown.

Boston also has a strong sense of self that mirrors the social, psychological, and cultural mix that also makes Seattle so attractive to Amazon. In fact, Boston’s potential is enormous. It ranked third in A. T. Kearney’s Global Cities 2016 Outlook study. This study looked at both a city’s current performance — based on business activity, human capital, information exchange, cultural experience, and political engagement — and its projected success, based on how personal well-being, economics, innovation, and governance have changed over time.

Obviously, the City of Boston and the Commonwealth of Massachusetts have a role to play in the bid for Amazon’s headquarters. It’s complicated politically by the run-up to the 2018 elections and the ability and willingness of some bidders to buy Amazon’s commitment through cash and regulatory and tax incentives.

Massachusetts’ politicians should capitalize on a full range of existing programs and incentives but focus on improvements that would benefit its citizens – especially transit upgrades – to answer local questions about “what’s in it for me” rather than try to outbid others financially.

Amazon’s vision must be tied inexorably to a broader, more encompassing and inclusive vision for New England in the 21st century.

Boston’s Bid for Amazon Must Be Built on its Culture of Innovation

Where Boston truly pulls ahead of potential suitors is on the dynamics of its creative culture. Boston rose into the ranks of global cities because it reinvented itself over the past 40 years, while maintaining a historic commitment to wealth management, defense, insurance, and manufacturing, among other core industries. In the eyes of many, it has become the leading example of an “eds and meds” culture, anchored by global heavyweights like MIT and Harvard.

The foundation upon which Boston’s bid for Amazon must be built is higher education writ large.

New England’s colleges and universities have produced a culture of collaboration, creativity, and innovation that permeates its economy, particularly in biotech and medical research — a culture that matches the creative mix of cities like Austin.

What is different, however, is the depth and diversity of the collaborative culture that took root in New England. There is simply more of the historic ingredients available at a scale, maturity, investment capability, and management expertise than possible among other bidders. Visiting Kendall Square or the Seaport District, you sense it as you feel it.

Higher Ed Leadership Must Step Forward to Make Boston’s Case for Amazon

By challenging local leaders to imagine the possible, my hunch is that Amazon was not looking to extract the most ransom but more likely interested in seeing what creatively might emerge to judge its best fit. And this is where higher education leadership must step forward. Even the strengths associated with MIT and Harvard will not win the bid.

The core argument must be that Boston has produced the best model for nurturing the next creative generation in America. In doing so, Boston must also make the case as the logical choice to set Amazon’s future strategically within a global economy.

It begins with New England’s colleges and universities whose combined size, overall quality, skilled alumni and student bases, regional work ethic, and collaborative integration provide the resources that Amazon needs.

Almost 100 colleges and universities are within a two-hour drive of Boston to nurture this creative energy — a fact unmatched elsewhere in North America.

Beyond a skilled labor force that can be rapidly grown, higher education must offer concrete examples of collaboration that point to innovation and re-imagination. Massachusetts has come a long way from a manufacturing economy once based on shoes, textiles, and machine parts production, banking, insurance, defense, and electronics.

Boston became a biotech powerhouse over the past 20 years, for example, because its leadership – especially in higher education — could imagine the possible.

Higher education is the economic engine that built the booming Boston that we know today. In the end, sometimes money and tax breaks aren’t always enough. In its bid for Amazon, Boston must demonstrate why.

A Guide to Prepare for Life After College

Almost 21 million people attend some variation of a college or university in the United States. For some, the purpose is obvious – to improve their skills, increase their wages, and enhance their marketability in the workforce. But for many – especially those in the traditional 18-22 year cohort – the reasons may not be as clear.

For many of these young students, the goal was to get into college. Most residential liberal arts campuses provide an often bewildering set of opportunities to explore, try out new things, and form or challenge personal assumptions.

Colleges create the opportunity for students to imagine a future — one of the best justifications for the value of a college degree.

In American society, college is the best and sometimes last opportunity for a student to grow within a carefully prescribed set of protected parameters. It can be an idyllic moment when friendships form and core beliefs take hold, free from many of the pressures that will beset new graduates after they enter the job market.

smiling woman in cap and gown

College is also a perfect moment for a student to postpone the future, especially for those who may not have figured their future path. It’s further complicated by the nature of the workforce into which they will enter. College graduates seldom transition into a first job that they will hold until retirement. There’s little chance for a seamless pathway to emerge, no matter how much introspection and reflection occurs in the quiet moments of college life. The global job market changes too rapidly.

In fact, it’s better to prepare generally – acquiring skills that liberal arts training provides – including the ability to speak well, write, apply quantitative methods, use technology, and work in a collaborative setting – than to assume that more narrow training will open the first doors to productive employment. But this reality does not mean that students can hide their head in their books, extracurricular activities, and friendships.

Post-Graduation Outcomes are Where Rubber Meets the Road for Colleges

This is where the rubber meets the road. Colleges do a wonderful job at inputs, likely because inputs prepare students for a successful classroom experience. They are also improving their assessment capabilities, often because of pressure from discipline-based and regional accrediting associations. But they are weakest at outputs – the kind that prepare students to enter the workplace successfully.

Many colleges tout their graduation placement records. They eloquently promote the percentage of their students who find employment and take advanced degree training within six months after graduation.

Graduate placement stats are a good indication of success but imperfect at best. Colleges with professional degree programs like business, engineering, and nursing will logically have higher placement rates because the market aggressively seeks those graduates. Other strong “pre” professional schools that prepare students for advanced degrees in law, medicine, dentistry, and graduate programs like health sciences and public policy may also expect higher levels of placement.

There are two problems with using graduate placement as measurement of success.

The first is that a college or university normally gears its career center toward programs that support employable majors. While there are exceptions, it’s hard to find a college career center that supports humanities majors as strongly as it assists the engineering and business students. Second, the students are not motivated – especially self-motivated – to use college resources wisely or prepare for life after college.

Students Must Take Responsibility for Future Before Graduation

And that may be the next lesson for colleges to learn. Students – soon to be alumni and graduates – must take some responsibility for their own futures. While colleges can provide better tools for graduates in all majors to succeed in their employment searches, the student must also be encouraged to use the four years wisely. It’s imperative in a global market that students prepare for what’s coming.

It begins by encouraging colleges and universities to be more intentional about their student life programs:

  • What does an institution hope to teach in the thousand teachable moments that occur outside the classroom?
  • Does it offer a residential life program beyond the classroom and laboratory experience that introduces students to communal living and then encourages progressive choices in a controlled experience to prepare them for independent living?

Students Must Be Thoughtful Advocates for Their Own Futures

Further, should students also be as intentional about their college extracurricular experiences as they are presumably about their academic careers? Some students will have the luxury to seek unpaid internships, externships, and summer employment that prepare them for work after graduation. Others need to work when they are not in school to pay their tuition and living expenses, beyond grants and loans.

Whatever the situation, students can develop an individually tailored strategy that introduces them to the workforce, even if it means only on a volunteer basis.

For students of limited means, having to work can differentiate them from their more fortunate peers as individuals better equipped to be successful after graduation.

Whatever the circumstances, students must learn to use the resources available to them. They cannot put off their future nor be overwhelmed by the challenges it takes to make a healthy career happen. It begins with a thoughtful self-examination and ends with the recognition that they may ultimately be their own best advocates.

Is Higher Education a Privilege or a Right?

Last week’s efforts that led to the passage by one vote of a House Republican proposal to change health care illustrates the deeper questions now bubbling up about what Americans demand of their government. The Republican-controlled Senate will now take up their version of a health care plan that is likely to differ significantly from the House plan. Meanwhile the Affordable Care Act (ACA) – tagged by supporters and detractors alike as Obamacare – remains the law of the land.

The present donnybrook is likely to play out over several months. The health care debate is set against an even more volatile backdrop as questions about the federal government’s continuing commitment to Medicaid expansion swirl around the efforts to repeal and replace the ACA. These arguments raise even larger questions about how the government should treat other society-wide entitlements like Social Security.

Almost every American agrees that the government has basic responsibilities in defense, infrastructure, and in other areas that protect and regulate American society and how America relates to the world.

But should its citizens also expect that the government work to improve their quality of life from “cradle through career,” that is, from birth to death?

Whatever the mechanism, should government, coordinated at the local, county, state, and federal levels, determine what quality-of-life “markers” best meet the needs of American citizens? There is an old adage that Democrats must always be stopped from misguided efforts to create new entitlements. The argument goes that once citizens appreciate the new benefit, it is almost impossible to take the entitlement away. Americans must make sense of – and be willing to fund – entitlement programs that improve their quality of life.

Open Since the Great Depression, Entitlement “Door” Unlikely to Close

The plain fact is that the entitlement door swung wide open in the Great Depression and will likely never close. Policy debates over state’s rights, free market solutions, and cost have real meaning but are really more about tactics and philosophies rather than outcome. There are times, like the “guns and butter” policy debates of the Vietnam War years, that inform the partisan arguments over health care emerging from the quagmire of the Washington swamp today.

But voters’ support for entitlement programs has been a given for 80 years. The debate is over even if the skirmishes over tactics, philosophies and funding continue.

We should accept that entitlement programs are a cornerstone principle upon which the foundation of American society is built. Any efforts to end them or diminish their reach or value will meet sharp resistance from American voters. It’s something tangible – like Social Security or Medicare — that Americans feel that their government guarantees to work for them.

Debate About Role of Entitlement Programs is Bigger than Health Care

That having been said one of the most interesting historic policy debates of the 21st century will be the continuing role that entitlement programs play in American society. Central to this debate will be which entitlement programs must be supported and whether there is room for a deeper analysis of how current and potential entitlements contribute most to meet the challenges of the 21st century.

We should prepare for these challenges now.
Is higher education part of America's safety net?

Americans clearly want a safety net that includes Medicaid, Medicare, and Social Security. The task will be to put these programs on a solid footing, looking at a variety of efficiencies, partnerships, their scalability, and new revenue streams, including tax adjustments to pay for these programs. But within these parameters, any new programs proposed must include progressive thinking about what we mean by entitlement.

Is Education a Privilege or a Right in American Society?

One example illustrates this point: Is education – from pre-kindergarten through college – a privilege or a right in American society?

If we focus on higher education, there’s a pragmatic side to this question. America now competes in a global marketplace, despite the rhetoric about “America first.” We know that a college degree is roughly akin to a high school diploma from a generation ago. Economists studying market and labor conditions estimate that as many as sixteen million jobs requiring at least a college degree may go unfulfilled in the next few years.

Higher Ed Leaders Must Claim College Education as Entitlement

Yet despite the considerable funding available, education is a politicized, chaotic mess that frustrates consumers and policy makers. Higher education leadership must lay out a crisp, common sense justification for why education – specifically, higher education – should move above prisons in the laundry list of fundable priorities.

To be fearless in claiming education as an entitlement right for American citizens, college and university leaders must ask – and answer – bold questions:

  • Can Americans establish a better, broader definition of “entitlement” that provides a continuous pathway to a productive life from cradle through career?
  • Is the current definition of “safety net” too narrow and simplistic to meet the global economic demands that America faces?
  • Is the funding solution to each entitlement different based upon the history, existing revenue streams, and the value to society?
  • What benefits are Americans entitled to receive from their taxes?

The answers to these questions will shape the quality of life in the United States for generations to come.